813-441-9815
Email Me
Latest News
General
For decades, sales hinged on pitching product features and benefits — an approach that once worked but now falls short. Buyers now expect measurable value and real outcomes, and those who cannot deliver risk being left behind.
General
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they've grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
General
As a small business owner, I've learned firsthand just how important it is to understand buyer motives. After all, if I know what motivates my customers, I can tailor my sales pitch to match their unique interests and inclinations.
General
Not all sales shortcuts are created equal. Some, like scheduling follow-up emails or creating a repeatable framework for researching prospects, streamline your day without harming the quality of your work. Others save you time but damage your results — meaning you'll ultimately be less productive for using them.
General
Being a managing partner isn't just about having a leadership title — it means balancing ownership, strategy, and daily operations in a way that directly shapes the success of a business. And in partnerships and LLCs, where leadership structures differ from traditional corporate models, this role is even more critical.
General
Choosing the right small business idea can feel overwhelming when you're exploring different business ideas. I know because I've been there. My first business as a salsa dance class instructor taught me a tough lesson: passion alone isn't enough.
Marketing Tips
Affiliate marketing is a way of making money online whereby you as the publisher are rewarded for helping a business by promoting their product, service or site. There are a different forms of affiliate marketing. In most cases each one involves you as the publisher earning a commission when someone follows a link on your blog or website to another site and then in turn they buy something or take some other course of action.
Stacey K • General
I have never been a big fan of open source platforms to support my clients on. However, when you talk with an open source fan chances are they will tell you that software developed using the open source model is the best way to go. I often wonder if this fan is an actual software developer recommending that, because if they are not the person using this type of platform for their website may be in for a huge surprise.
Marketing Tips
If you build an online business they will come, maybe in a perfect world. With so much competition there is alot to do before the website development even begins.
Start first by going on a fact finding mission. Who are your target consumers? What do they need? How do you appeal to them? Are you missing out on a potential audience interested in your merchandise or service?
Start first by going on a fact finding mission. Who are your target consumers? What do they need? How do you appeal to them? Are you missing out on a potential audience interested in your merchandise or service?
Mr. Jose Gomez • Website Design Tips
Three steps for growing your website, upcoming calendar and event registration upgrade, and a reminder about some special services available to our clients. read more